In this interview, I spoke to Kelly of Kimmer and Company.
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Tell us a little about your shop and who you are.
I’m Kelly Harris, and I’m the owner of Kimmer & Co.
I create handmade personalized pet memorial stones and ornaments, and pet loss gifts.
How long have you been selling on Etsy?
I’ve been in business for 12 years. (12 years with my own website and Etsy for 4 years.)
What’s the hardest part about selling online?
Because my craft (sand etching/engraving) could take me in so many different directions, deciding on a particular niche was the most difficult for me.
My career began with sales and purchasing for the oil and gas industry in Alberta.
After 18 years, I decided to hang up that extremely demanding hat and turn my new hobby into a business.
Early into my new journey, I engraved anything from logos into show home windows, glass signs, fundraising bricks, and glassware, just to name a few.
It wasn’t until 2 years later when my precious coonhound Shelby passed away that I created my first pet memorial stone.
It was then that I decided that’s what I wanted to do…Create pet memorial stones for grieving pet owners, as well as meaningful pet loss gifts.
What advice would you give to someone who wanted to start selling online?
Selling online requires hard work and dedication.
It’s constantly learning and then implementing best practices to optimize your website and/or Etsy shop.
When the marketplace changes you need to be willing to adapt and find new ways that work best for you.
Visit Kimmer and Company on Etsy and the website:
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