How To Make A New Listing On Etsy With The Listing Manager

Etsy is in the process of updating their listings manager, which means that everyone will have to adapt to a new process when they add listings to their shops soon.

Since every change on Etsy takes adjustments, I decided to show the new listing manager and walk through the process of listing something with the new format.

If something changes I’ll update this article. Since they’re still rolling this new interface out to people it’s likely that they’ll change something about it before it’s available to everyone.

Etsy's new listings manager and how to make a new listing

Table of Contents

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What the new listing manager looks like.

If you haven’t seen the new listings manager yet, you will soon. Etsy describes it as a new “Streamlined listing experience,” but it’s really not that different from the old one.

To list a new listing, you basically go through and fill out each section of the page, and the entire listing page is basically the same as the old one, just rearranged a little.

The main difference is that they’ve added links to each section at the top of the page so that you can jump directly to that section.

the new listings manager on Etsy

Clicking these will make the page jump down to that section, and the links stick to the top of the page so you can jump around in the listing without scrolling.

The about section in Etsy's listings manager

The other main difference is that they’ve put the photos section into a grid instead of having them laid out in sequence.

I don’t see this as an improvement, personally, and it’s a little irritating because it’s not immediately obvious what the sequence of photos will be at a glance.

The files section on a digital Etsy listing

Another change is that digital files are added right underneath the photos instead of at the bottom of the listing.

The description section on an Etsy listing

Next comes the description and personalization boxes.

the price box on an Etsy listing

Next is the price, inventory, and variations information.

The details section on an Etsy listing

After that comes the Category section and the attributes.

This section will be different depending on what your item is and what category the product fits into.

Tags and materials, plus shipping sections on an Etsy listing

Next, we have the section for tags, materials, and shipping (this is a digital item so there’s no shipping info there.)

Settings section on an Etsy listing.

And at the end, there’s the settings section, which has the return policy for that listing, section, and the renewal and ads toggle switches set up.

Be careful because the renewal settings here are set up as auto renewal for the default. If you prefer to manually renew the listings yourself (if they don’t sell in 4 months) switch to the manual renewal setting.

the publish button on an Etsy listing.

In this case, I did switch it to manual renewal, and at the very bottom of the page the notification showed up telling me what I changed. If you change more than that all of the changes will be noted.

After you check that, you can click “publish” on the right.

The performance section on an etsy listing.

The other change here is the addition of a performance tab, which shows the stats for the listing on this page.

Under the stats are all of the reviews for the listing, so you can see what the basic opinion of people about the listing is.

How to add a listing using the listing manager.

The process of adding a new product is basically the same as the old listing interface. If you fill out each section, you’re basically done.

This new listings manager isn’t really any more streamlined than the old version, they’ve just moved things around in it.

I have no idea why “streamlined” is the way Etsy is choosing to describe it, but, okay…

Anyway, the only difference to note when you’re adding a new listing is that the photo section is different.

The photos section on an Etsy listing.

When you click on a photo, or on the “edit” button on the right of the photo section, it opens up in a new window and it has the instructions for editing the photos all on one page.

That means that you can’t just click the little garbage can icon to delete a photo, you have to go to a second page now.

All of the photos show up on this page, and you can click, hold, and drag the photos in the grid on the left to move the order around.

You also add new photos or videos to the listing on this page.

I’m not a fan of this compared to the old version, because there isn’t any specific benefit that I can see in having to go to a second page to edit the photos.

It’s not a big deal, though, and I have a feeling that there will be some changes to this before the final version is rolled out.

So those are the changes, and we’ll all be seeing them soon, if you’re not already. I’ll update this article if Etsy changes anything else before the final listings manager is available to all sellers.


Kara Buntin has run a home-based business since 1999, and has a background in art, theater design, and cake decorating. She's a top Etsy seller with over 49,000 sales on Etsy and her own website, and helps other home-based business owners with their business goals and SEO.

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